How to Advertise on TikTok
With over 500 million users across the globe, TikTok presents an enormous possibility for advertisers. The visual application, which lets users edit and share short videos using built-in effects, filters and music - has truly changed the face of marketing by generating unprecedented levels of virality. In the beginning of 2019, TikTok debuted the first version of its ads . Since then, many big brands such as Grubhub, Nike , Fenty Beauty along Apple Music have used TikTok ads to advertise their products in distinctive, visually appealing campaigns. Its advanced targeting capabilities and unique tools for creating ads that make this TikTok Ads platform are unlike most of its competitors. If used correctly it will allow you to make use of one of the largest user pools. But, not every company is in a position to profit from the unique features of TikTok. Before you put your time and energy into TikTok advertising there are two important questions you should think about t